Fort Dearborn Partners needed their Web site to tell their story better – who they are, what industries they serve and their experience. With so many industries and client stories to manage, FDP needed a database that would serve Web site visitors and as an internal research tool prior to client meetings. Etchasoft redeveloped the Web site in a simple content management system, built a customized case study database and an industry database. The system included publishing and categorization rules that gives Web site visitors a unified view of the firm while also providing improved research options in the system’s back end. Finally, the system is developed to allow for additional internet and intranet options as the client’s needs grow.
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